Case Studies

Retailer Achieves $35M in Savings on Oracle Merchandising Agreement  

Published: September 2026
Company Profile:
  • Industry: Retail
  • Size: 35K
  • Region: United States
  • Market: Enterprise

A large U.S. retailer was facing a major Oracle Merchandising purchase with an initial proposal of approximately $80M and little time to determine whether the pricing was competitive. Anglepoint used Price Benchmark Intelligence to benchmark the offer, identify the strongest negotiation opportunities, and give procurement a market-backed target. The retailer ultimately secured an agreement at approximately $45M, delivering $35M in cost savings.

Challenge

Preparing for a significant new investment in Oracle Merchandising, a large U.S. retailer needed to understand whether Oracle's opening offer reflected competitive market pricing. Because this was a net-new product, procurement had no previous agreement or renewal history to use as a pricing reference. The team knew there was room to negotiate, but the more important question was how far the market supported pushing back.

Price Benchmark Intelligence helped the retailer turn an approximately $80M Oracle proposal into an approximately $45M agreement.

Oracle Retail made that question difficult to answer. Pricing is highly customized, list rates are not publicly available, and differences in product configuration, licensing metrics, and bundled SKUs can materially change the cost. With an initial proposal of approximately $80M over 10 years, the stakes were substantial. Controlling IT spend was a clear priority, so procurement needed more than instinct or prior negotiation experience. It needed market evidence.

Time added another layer of pressure. Oracle's quote was set to expire within approximately one week, leaving little time to assess the proposal and build a negotiation strategy. As a longstanding Anglepoint client, the organization already relied on Anglepoint for publisher reviews and contract support. This time, the need was immediate: determine what competitive pricing looked like, identify where Oracle's offer could be challenged, and give procurement guidance it could use before the negotiation window closed.

Solution

Anglepoint's Client Success and Specialty License teams started with Oracle's proposal and information gathered during the client's product demand planning process. With the quote approaching expiration, the team completed the Price Benchmark Intelligence analysis within 24 hours. Rather than treating Oracle's opening number as the benchmark, Anglepoint compared the proposed pricing with observed rates from comparable Oracle Retail transactions and translated that data into recommendations procurement could use immediately.

Market benchmarking and SKU-level analysis gave procurement a clear target, showed where to push, and helped the retailer secure pricing at the low end of the observed market range.

The analysis showed meaningful room to negotiate. Comparable market data indicated a 10-year pricing range of approximately $46M to $82M, and Anglepoint recommended targeting a total contract value between $45M and $60M. That gave procurement an independent reference point for the negotiation. Instead of relying on Oracle's opening offer as the primary measure of value, the client could negotiate toward a target supported by observed market pricing.

Anglepoint also went deeper than the total contract value. A SKU-level analysis showed where Oracle's pricing was less competitive and where individual components were already closer to market. This helped procurement focus its effort on the areas with the greatest opportunity rather than applying the same pressure across the entire proposal. Anglepoint also recommended requesting a clearer SKU-by-SKU price build, including greater transparency into the bundled composition of the Oracle Retail Merchandising Cloud Services Suite.

The structure and timing of the deal created additional leverage. The client was considering a substantial multi-year commitment near Oracle's fiscal year end, giving procurement an opportunity to use both the size of the transaction and its timing to strengthen its position. Anglepoint incorporated those factors into its recommendations and gave the client a clear view of where to push, what target the market supported, and which parts of the proposal required the most scrutiny. The client used the analysis directly in its negotiations with Oracle and ultimately secured an agreement at approximately $45M.

Price benchmarking gave procurement a clear answer to the question that mattered most: What should we actua

Results

  • $35M in cost savings: Reduced the Oracle Merchandising agreement from an initial proposal of approximately $80M to a final executed value of approximately $45M.
  • Pricing secured at the low end of the observed market range: The final agreement aligned with the most competitive pricing identified through the benchmarking analysis.
  • Negotiation effort focused where it mattered most: SKU-level benchmarking identified the largest pricing opportunities and gave procurement specific areas to challenge.
  • Ongoing Oracle oversight established: Oracle remains within the client's managed service scope, allowing Anglepoint to continue reviewing and monitoring the publisher.

Key Outcome:

$35M in Cost Savings
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